Today is a big day for me, as it signals the fruition of a project that has taken me 18 months from initial concept to completion.
My latest book “Personal Social Responsibility” is officially published today! After a number of false starts, revised editions and cover designs, the book is now available for ordering on Amazon and via the book image on the right hand side here.
One of my key areas of interest has always been how we as individuals and groups can improve the world. To me it is all about addressing how we live our lives and the impact we have on everything and everyone around us, both locally and globally.
This book is my contribution towards making that happen. It is in a workbook format and offers business people a road path towards bringing more social responsibility into their lives and their businesses.
The point is that everything we do matters and makes either a positive or a negative impact on everything around us.
Remember Gandhi’s famous quote – “Be the Change you wish to see in the world”.
From the being, comes the doing and ultimately the having. So we now have the message – “Do the change you wish to see in the world”.
The time has come when we cannot just rely on others – each one of us has to our bit. Increasingly more and more companies are also waking up to their responsibilities to the environment, the larger community and the global implications of their activities.
Corporate Social Responsibility (CSR) is no longer just a buzzword and in recent years, CSR has become a crucial part of company. But it is now also time for people to be more and more aware about their Personal Social Responsibility (PSR).
I feel that PSR is an idea whose time has come – it is all about doing to others what you would like others do to you. It is about recognizing how your behaviour affects others, and holding yourself accountable for your actions. For example, contrast someone being well mannered with someone being rude.
Ideally a PSR aware person will:-
1. Always endeavour to have a positive effect on others.
2. Have a mind set to contribute.
3. Refrain from causing negativity in his environment e.g. by throwing litter on the ground, or by gossiping.
4. His social and economic activities will have a positive or neutral impact on the environment.
A socially responsible person will endeavour to have a positive effect on others and enrich his environment. He will strive to make a positive contribution, and will not pollute the atmosphere, both physically and metaphorically.
So from today onwards, start by firstly becoming aware of the concept of PSR. By coming from a place of being socially responsible for all your actions, you will immediately begin to think differently.
Then start acting from this new found awareness of PSR. For example, even by giving way to a motorist when its your right of way will help improve the world. Recall how great you feel when you have done just this, and the other driver has graciously acknowledged you.
Another idea is to write a letter to the manager of someone who has served you well. Become someone who is gracious and generous with authentic praise and appreciation. Also look to carry out random acts of kindness.
So you see everything you do, does make a difference.
As I say in the introduction to my book:-
Make your life and your actions count from today. Make things happen.
Come from a place of being socially responsible – you owe it to our future generations.
Congratulation for the publishing of “Personal Social Responsibility”.. i am reading this book and it is such a wonderful book.
I like the way of presentation and explanation..Currently i am working with a software firm, this book help me to understand true meaning of PSR.
all the best arvindBhai…
Thanks Jignesh for your kind words and for already beginning to implement PSR in your workplace – keep me posted as to how you get on.
Congratulation What a great great topic. Yes being social responsible is so very important. The only way we can move forwards Good luck
In the light of what is happening today in Mumbai, I do believe that we all need to be more socially responsible than ever before.
Onwards and upwards…
Public Social Responsibility Bill
Deduction From Salary And Profits/Turnover
An Appeal To All To Introduce This Bill In The Parliament
We Beg With Folded Hands And Offer My Heartiest Begging Pranams And Namaskar To All Of You To Please Introduce This Bill, Please Dear All Of You Pleaseeeeeeeeeee
The Latest Reports From Various World Organization States That There Are More Than 500 Million People In India In Very Poor Living Conditions. Also More Than 250 Million People Don’t Get One Full Meal Per Day.
On The Other Hand We Have Seen That Central Government Employees Who’s Pay Is Being Raised By Huge Percentage, Corporate, Businessmen Are Also Making Huge Money Which Is Evident By Such Demand For Apple I-Phone, Cities Being Flooded With Luxury Cars, More Gold Sale, People Buying Houses Costing More Than 2 Crores, Very High Luxury Lifestyles, Etc.
The Need Of The Hour Is To Involve Heart, Soul, Mind Of All Those Middle Income, Upper Income, Rich People To Work For The Up-Liftment Of The Down Trodden. Many Of The Fellow Our Brothers And Sisters Want To Help And Do Charity But They Are Unaware, Also The More Charity You Do The Better Blessings From God You Will Have.
All Salaried People In Government, Public, Private Whose Total Allowance Is More Than Rs.10,000/= Per Month, Henceforth They Will Have To Pay Minimum 1% To Maximum Their Choice CSR Contribution, From Their Monthly Salary, This Will Be Deducted. A List Of Very Good And Noble Organizations Involved In Various Welfare Schemes Will Be Listed And Employees As Per Their Choice Can Donate The Money To Their Choice Welfare Organization. Directly The Amount Will Go To The Philanthropic Organization Account. Hundreds Of Good Organizations Are Doing Very Sound Social Service Infact India Is More Stabilized And Peaceful Because Of Service Of Such Great Ngos Who Are Doing Great Service To The Needy, They Need Further Resources And Financial Contribution Which Will Come Through This Contribution By The Public. The Great Saints Of All World Have Said Very High About Charity And Sharing, Its Immense Benefit To The One Who Give Charity.
The Same To Be Done To All Kinds Of Business People, Who Will Also Have To Do The Same Contribution Based On Their Profits. Infosys, Wipro And Others Having Their Own CSR Organizations Can Request Their Employees To Contribute The Same To Their Foundation. All Business People Whose Business Exceeds 1 Crore Per Year Will Come Under This Contribution. Our Hon. Mps, Mlas And Those People Who Are Getting Pension Exceeding Rs. 10,000/= Per Month Also Has To Pay 1%.
Hope The Citizens Of Mother India Known For Their Broadmindedness Positively Contribute To This Scheme And Thus Help The Poor Have A Better Life.
Compassionate Citizens Forum